Effortless Beauty in Welgevonden, Stellenbosch, was awarded the best salon in South Africa for 2016.
This annual award by Professional Beauty South Africa, was handed to Madeleen van der Merwe and her team, in Johannesburg a fortnight ago.
Owner Madeleen began the salon 10 years ago in her two-bedroom apartment. Today, she is very proud to say that the best salon in the countryside can be found in Stellenbosch.
“Daily we get locals and tourists saying ‘I’m so grateful I have found this gem’ – and I believe the award will increase our platform to treat and serve people in and around this Boland area,” says Madeleen.
Since small businesses form such a big part of Stellenbosch’s economy, she believes it is necessary for all businesses, but especially small businesses to rise and improve constantly.
“This is the heartbeat of the town. The Boland area is known for the best wineries and the best restaurants, and can now also be known for the best beauty salon in the country.”
Madeleen says there are many good salons in Stellenbosch, so it is important to constantly offer something special for every person who walks in.”We differentiate our salon not by what we do, but how we do it, and how you feel when you walk out of that door. We don’t just offer an experience, we create memories.”